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Collection Notice

Version 2.0 · Effective 12 October 2026

This notice tells you, at the point we collect it, what personal information we are collecting and why. It is a summary; our Privacy Policy has the full picture.

Who is collecting it: Axient AI Pty Ltd, ABN 21 688 793 151, trading as I AM FITNESS. 3/40 Maria St, Petersham NSW 2049. Privacy requests: privacy@iamfitness.com.au.

A. When you join the waitlist

We collect: your email address; the name you would like us to use (optional); what you are most interested in (optional); your preferred language (optional); your confirmation that you are 18 or over; your consent to our emails; and the post, link or ad that brought you here.

Why: to hold your place, to email you about early access, the launch and Ida's tips, and to understand which of our posts bring people to I AM FITNESS. We will not add you without your email address. We do not ask for any health information on the waitlist.

Who receives it: MailerLite (our email provider) holds your email, name, interest and language so it can send our emails. If your ad-measurement choice allows it, Meta receives a scrambled (hashed) version of your email to measure our ads. Nothing else is shared.

Your choices: unsubscribe with the link in any email. We delete unconfirmed sign-ups after 30 days.

B. When you join the 7-Day POWER Challenge

We collect: your email address; your alias; your confirmation that you are 18 or over; your consent to the challenge emails; your optional consent to ongoing emails; your device's time zone; the post, link or ad that brought you here; and which days you complete.

Why: to open each day for you at 4 am local time, to send you the seven daily emails and the follow-ups you agreed to, and to show you your own progress. The challenge is free and we take no payment details.

Who receives it: MailerLite (email, alias, time zone, challenge step and status); Meta, only if you allow ad measurement (hashed email and hashed analytics ID). Nothing else is shared.

If you sign in with Google or Apple: we receive the email address and a sign-in token from them. We never prefill your name from the provider.

C. When you complete the health check

We collect (sensitive information, with your express consent): your answers to the Adult Pre-Exercise Screening System (Stage 1); whether you are pregnant or have recently given birth, and roughly when; whether you have pelvic pain; whether you have an injury or disability that affects how you move; and an optional note. At membership set-up we also collect your year of birth, height, weight, lifestyle answers, fitness level, time available and goals.

Why: to choose safe, suitable sessions for you (including a lower-impact version where that is the safer choice), to build your plan, and to show you your own progress. Nothing else.

Where it goes: a separate health database in Sydney, under a random member key, never under your name or email. It is never sent to Meta, our analytics or email providers, and never used for advertising. Ida can see a "check before training" flag, and your note only if you choose to share it.

If you do not consent: you cannot continue the challenge past Day 1 or finish membership set-up, but you can still use the library with gentle sessions.

Your choices: change or delete your answers in Profile → Health check at any time; withdraw consent in Account → Privacy and data (this deletes your health information and plan).

Your rights

You can ask to see, correct or delete your information, or complain, by emailing privacy@iamfitness.com.au. The Privacy Policy explains how, and how to complain to the Office of the Australian Information Commissioner if you are not satisfied.

We use cookies to run this site and measure our ads. You can turn off ad cookies any time.

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If you have any injury, get advice from your GP or physiotherapist first, and consult a health practitioner to make sure this is right for you. Stop exercising if anything causes pain or discomfort.

I AM FITNESS is general fitness and wellbeing coaching, not medical or psychological treatment. Need support now? Lifeline 13 11 14 · Beyond Blue 1300 22 4636 · Emergency 000.

© 2026 Axient AI Pty Ltd. I AM FITNESS is a business name of Axient AI Pty Ltd. ABN 21 688 793 151. Sydney, Australia.